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INDEPENDENT RETAILER magazine is now the official news outlet for Wholesale Central visitors.
Each monthly issue is packed with new product ideas, supplier profiles, retailing news, and
business strategies to help you succeed.
See new articles daily online at IndependentRetailer.com.
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09/01/2008 - JCPenney Adds Private Brand
JCPenney Company Inc. has launched a new private label furnishings brand, Dorm Life, aimed to strengthen its back to school offerings, as well as its home categories.
09/01/2008 - Ranking Wholesale Marketplaces
In this Internet era, sifting through all the available online marketplaces and search engines to find a wholesale supplier can be extremely time-consuming.
08/01/2008 - Amazon Adds Office Products
Just in time for Back to School, and in the midst of evidence that people are increasingly turning to the internet instead of driving to stores, Amazon.com Inc. has created a new office supplies section to its website.
08/01/2008 - BabyEarth Unveils Demo On Demand
BabyEarth, the eco friendly baby goods retailer based in Austin, TX, has launched BabyEarthLIVE, which utilizes webcam technology to give online shoppers an in-store experience. The interactive service is free.
08/01/2008 - High Margins Spell Kiosk Success
Eye appeal is critical to building sales volume at kiosks and carts. But traffic alone, and even traffic with volume sales, is not enough to build a successful kiosk business.
08/01/2008 - Infotech America Offers Web Promo Services
In the past five years, consumers have changed the way they find products and services VIA the Internet.
07/01/2008 - White-Hot Holiday Products
Ecommerce has helped the holiday product niche skyrocket over the years, offering more unique, high quality products at increasingly better prices.
07/01/2008 - Office Depot Teams with Google
Office Depot Inc. has launched an online business resource center with Google, to give small retailers access to Google's marketing and business tools.
07/01/2008 - ClassifiedFlyerAds Makes 'Bid' to Help eBay Sellers
eBay store owners can now advertise their items for sale to thousands of users outside of the eBay site thanks to ClassifiedFlyerAds.com.
06/01/2008 - Year Round Kiosk Sales
While kiosk and cart vendors, like all retailers, rank the fourth quarter holiday season as their best time of year, certain kiosk programs can offer exceptions
06/01/2008 - Home Furnishing & Housewares Review
The diverse nature of the Home Furnishings & Housewares niche always makes this an exciting time of year, due to the great many products being released on the wholesale market.
06/01/2008 - Course For Small Business
The Savvy Marketers, a training program designed for small businesses, has been launched by Hart Communications, an independent public relations firm based in San Francisco.
05/01/2008 - CheapWholesaleJewelry.com Creating An Online Leader
Sometimes you just know early on in a venture how things will work out. From the start, they go very much for or against you.
04/01/2008 - Wireless Broadband Soars
Although mobile wireless broadband access is now utilized by a mere one percent of the population, it is growing by triple digits, according to a new study.
04/01/2008 - Power Your Profits With Electronics
Sales of electronics and accessories continue to soar, as more of the population adapts to an increasing number of devices in this category.
04/01/2008 - Google Tops Searches
One quarter of online shoppers open the door VIA search engines, according to Hitwise, the Internet research firm. This is the same percent that came from search engines a year ago.
04/01/2008 - Exist or Not Exist: Securing the Buyer's Attention
In last month's column, I wrote about building sales momentum through relevance and consistency.
03/01/2008 - Sales Popping At Party Celebration
Party Celebration, a wholesale company that offers a variety of non classified fireworks, was launched in 2001.
03/01/2008 - New Click Fraud Filter Improves Traffic Quality
Click Forensics, Inc., the leading provider of click fraud prevention solutions, has announced the availability of Click Forensics for Publishers
02/01/2008 - Golden Compass Increases Web Sales
I have noticed a recurring problem among merchants who have contacted me to help them increase their website sales.
02/01/2008 - Flipping Over Flipo
Jerry Philippeau accidentally entered into business while he was a singer/songwriter living in Los Angeles, California.
02/01/2008 - Bolster Global eCommerce
Global eCommerce has incredible possibilities when it comes to sales. Buyers are able to find the best prices, and sellers can connect with the greatest number of customers.
01/01/2008 - Web Buying Habits
Easy search tools were seen as the most useful and desired characteristic of retail websites in a recent survey from The E-tailing Group Inc.
01/01/2008 - Entrepreneur Earns Success
Scott Lumley is the epitome of an entrepreneurial spirit.
01/01/2008 - CloseoutCentral.com: The Ultimate Source
For over ten years, CloseoutCentral.com has been the leading online marketplace for buying and selling closeout merchandise, and it just keeps getting better.
01/01/2008 - Awesome Treating Buyers Like Family
Awesome Wholesale is a full line scale designer, importer, distributor, and wholesaler.
12/01/2007 - Sweet Smell Of Scent Success
Fragrances and scented products have a way of selling themselves, and there are scores of merchandise resellers cashing in on that very idea.
12/01/2007 - Price Perfect Gems
Morfra Designs manufactures a full selection of designer sterling silver jewelry for women, with some designs for men, totaling over 6,000 styles and new designs added daily.
11/01/2007 - Revamped Travel Site Increases Conversions
With ecommerce easily being more than a decade old, one might think that the art of site design would be a little further along than it is.
11/01/2007 - Consumers Want Cross Channels
Consumers' expectations of a multichannel shopping experience are high, according to a survey from Sterling Commerce, which is a unit of AT&T, Inc.
10/01/2007 - Strategies to Skyrocket Web Sales
In the last issue of Web Wholesaler, I explained how to overcome a high bounce rate of visitors arriving on your website, only to immediately leave without taking one step deeper into your site.
10/01/2007 - List Turnover Troubles
Managing list growth is a constant challenge to online merchants that communicate with customers VIA email; such a challenge, that it topped this year's list of a study by JupiterResearch.
10/01/2007 - 10 Tips for Press Releases
Small businesses can now gain widespread dissemination of press releases VIA companies that distribute them over the internet.
09/01/2007 - Social Shopping Sites
People who love to shop, also love to talk about shopping.
09/01/2007 - Shopping By GPS
Mobile phone providers Sprint, Nextel, and GPShopper have teamed up to launch a service that uses the web and global positioning technology to guide shoppers to products they want and the local stores that carry them.
09/01/2007 - Match Landing Pages To Messages
Web retailers that are good at developing personalized email campaigns often lose potential business because of lackluster page optimization, according to a study from Silverpop Systems Inc.
09/01/2007 - Growing Dollars From Scents
Spending on pleasing fragrances and scents continues to climb, according to suppliers.
08/01/2007 - FashionPenny.com: A Family Tradition Of Success
If you were to make a map of Robert Vayner's personal journey to becoming a successful businessman, it would be dotted with precious minerals.
08/01/2007 - Choosing The Right Shopping Cart
Without a stable shopping cart that is easy for customers to navigate, etailers will find themselves at a distinct disadvantage
07/01/2007 - Surplus Success At VIA Trading
Jacques Stambouli was brainstorming one day in the library, while working on his master's thesis. His professor had assigned him to come up with a business plan that pertained to retail or wholesale.
07/01/2007 - Merchants Set Up Shop at Facebook
Facebook Inc., the online social network with 24 million active users, now allows merchandisers to develop applications that its users can add to their personal pages. Various name brands have already jumped into the fray.
06/01/2007 - Sending Email Images
More and more web wholesalers and retailers are using photos in their email campaigns to show off their hottest product lines.
06/01/2007 - EZDROPSHIP.COM: American Dream Comes True
Most of us like to see others struggle a little bit before they hit it big. So you will probably like the story of Dan Mier, president of the double tiered success story that is Premiere Products International and EZDROPSHIP.COM.
05/01/2007 - Ups Changes The Delivery Game
On the football field, nothing can save the day like a clutch interception, one that comes at a critical juncture of the game. Thanks to a new service called UPS Delivery Intercept_, UPS shippers now can make game saving interceptions of their own.
05/01/2007 - Sunglass Fashion Update
Summer fashion trends are often like the season itself. They come, go and come back again. Sometimes they look vastly different from the prior year; other times, the fashion is familiar to a time you almost forgot existed.
05/01/2007 - Smart Email Means Sales for Salco
Wholesaler, Salco Distributors, has been using consistent, content rich email campaigns to drum up sales and maintain relationships at www.ezdropshipper.com.
05/01/2007 - Quality & Service In the Bag At Handbag Express
Barry Herrington retired back in 1999 after three decades in the manufacturing and wholesaling industry, where he was a highly successful designer of underwater spa lighting systems and open heart surgical equipment.
05/01/2007 - BOC vs. POP
Now more than ever, retailers are processing customers' checks electronically. Image exchange, or electronic check conversion VIA the Automated Clearing House (ACH) network, are valid options.
04/01/2007 - Wholesale Web Jewelry: Spring / Summer Forecast
If your customers include divas, and you are stocking merchandise in preparation for the material mavens' pre-summer shopping season, then take heed... bling is the thing for spring!
03/01/2007 - Wholesale2U.com Aids Schools
An up and coming member of the wholesale community, Wholesale2u.com, has been offering schools across the nation the chance to participate in their unique fundraising programs, both offline and online.
